Personalities including Paloma Faith, Lola Young and Danny Jones have lent their support to the Make it Fair initiative, a campaign launched by music association BPI which aims to highlight how the work of creative industries is at risk of being given away to AI companies without compensation.

The celebrities posed for campaign photos at this year's BRIT Awards, and Jo Twist, CEO of BPI, commented 'We greatly value the artists and students who added their powerful voices to the campaign over the weekend. They represent the incredible human creativity that exists all across the UK and is so vital to protect'.